Our December #FabForAll campaign was definitely a time to celebrate … in more ways than one! Not only is this month the most celebratory time of the year (hello, sparkle and shine!), but we wanted to take this opportunity to really celebrate YOU. Because being you is what is truly beautiful. And no matter what life may bring your way, it’s always best to take a moment and appreciate what really matters (especially with your friends by your side). So, with that in mind, we asked our #FabForAll models—real women who are also JustFab employees!—to talk about what makes them feel the most beautiful and confident, inside and out.
We shot our campaign at the glamorous Cicada Restaurant in Downtown Los Angeles. Feven, Ashley and Roxane showed up to our photo shoot location ready for some fun and celebration! And we definitely made sure they had fun, since we had a hair and makeup team on hand as well as stylists to help their individual personalities shine through.
And then it was time for the questions! We asked all three women about their own personal confidence boosters and how they celebrate their inner beauty. Here’s what they had to say.
Get the Look: Relaxed Dolman Dress, Doris Heels
FEVEN
She is: THE CAREER WOMAN (And also our Accounts Payable Administrator!)
What makes you feel confident? Having a positive attitude and embracing all of the facets that make me who I am. And silencing that voice in my head to let me know I am enough.
How do you celebrate your inner beauty? Through self care, whether it’s indulging in a new facial mask or simply taking moments to do things I enjoy.
Get the Look: Follow Me
ROXANE
She is: THE TIMELESS BEAUTY (Also our Vice President of Human Resources!)
What makes you feel confident? My commitment to self-acceptance and learning. A wise woman once told me, “Arrive already loved. Don’t expect others to do for you what you are not willing to do for yourself.” I’m confident because I know I’m always here for me.
How do you celebrate your inner beauty? By having fun with my personal style. It’s a mini art project for me every day to select the clothes and personal touches that feel right in that mood and have fun with it.
Get the Look: Sequins With Benefits
ASHLEY
She is: THE EDGY ACTIVE (And also our Graphic Designer!)
What makes you feel confident? I am most confident when I feel strong physically and mentally.
How do you celebrate your inner beauty? Through creative expression in movement forms, including acrobatics and contact improvisational dance.
We had so much fun with these three fabulous women on our December photo shoot and we’re so inspired by their stories. We hope you loved reading about their experiences as much as we loved featuring them in our December campaign! And just remember … style really is personal, and JustFab truly is #FabForAll.
