Behind The Scenes

PR1404-0432

These Project Runway design challenges are just getting better and better! This week, our talented designers were faced with the iconic challenge. If you didn’t catch last night’s dramatic episode, check out these photos for a look at what you missed.

StyleLab's Jewelry Preview

The first month of the year is coming to an end, which means awards season is in full swing! Final preparations are being made for the 21st Annual Screen Actors Guild Awards. Gowns have been chosen, shoes selected, final fittings scheduled. But no red carpet look is complete without an eye-catching piece of jewelry (or two or three!). And since I can’t wait until Sunday, I made an appearance at StyleLab’s Jewelry Preview Event to get a glance at the gems that will grace the scarlet strip.

OfficeMove_BlogFeatured

JustFab has a new headquarters! Thanks to the loyalty of our customers, we grew our company in 2014 and also grew out of our office space. We’ve built a 97,000 square feet campus in El Segundo, CA to house all of the JustFab Inc. brands: JustFab, Fabletics, Fabkids, and ShoeDazzle.

RealWomen_BlogFeatured

JustFab’s Real Women collection is one of my favorite campaigns because it features the amazing women of JustFab. This month, I got to shoot for the collection and also sneak in some behind the scene shots to share with all of you! Not only did I get to be in the middle of the shooting action, but I also got to see a lot of our amazing new styles. Walking in to a collection of amazing new shoes, I mean—I was in JustFab heaven.

Breaking Bad's Betsy Brandt tries on pieces for her weekend of events.

The Primetime Emmy Awards are a month early this year, and Hollywood is abuzz with preparations. For some stars, choosing which gown to wear may be the biggest decision they make. But no red carpet couture is complete without some serious bling. Enter: Michael O’Connor and StyleLab’s Jewelry Preview Event. Stylists and celebs alike come here to pick out the pieces that will make them shine even brighter on the scarlet strip. So what will television’s super stars be wearing on Monday night?

DesignTeamBTS_Blog

Earlier this month, we crowned Andrea M. as our Design Your Sole Contest winner! If you haven’t seen her winning design yet, check it out here. Since then, our fabulous designers, Katherine and Jenn, have been hard at work making this design a reality so that Andrea can have a pair of shoes she designed herself! Here’s your exclusive look at the design process.